Bubble Mart has more potential than you think

POPMART's performance in 2023 is amazing, demonstrating its strong potential in the trendy toy market. The following is a bird's-eye view of Bubble Mart's profits in 2023. Let's take a look at how this company achieved such amazing growth.

Total revenue and net profit

Bubble Mart's total revenue in 2023 will reach 6.301 billion yuan, a year-on-year increase of 36.5%. What is even more eye-catching is that its net profit attributable to its parent increased by 127.5% to 1.082 billion yuan. These data show Bubble Mart’s strong performance and profitability in the market.

Domestic business

The domestic market is still the main source of income for Bubble Mart, with total revenue reaching 5.235 billion yuan and gross profit margin of 60.6%. Specifically:

• Retail stores : 2.479 billion yuan
• Online sales : 1.71 billion yuan
• Robot store : 549 million yuan
• Wholesale and others : 497 million yuan

Hong Kong, Macao, Taiwan and overseas business

Bubble Mart's performance in Hong Kong, Macao, Taiwan and overseas markets cannot be underestimated, with total revenue reaching 1.066 billion yuan and gross profit margin of 64.9%. Specifically:

• Retail stores : 583 million yuan
• Online sales : 156 million yuan
• Robot store : 57 million yuan
• Wholesale and others : 270 million yuan

Offline channel expansion

Bubble Mart will vigorously expand its offline channels in 2023, opening 55 new retail stores, bringing the total to 363. In addition, 123 new robot stores were opened, bringing the total to 2,190. These figures demonstrate Bubble Mart’s aggressive efforts in expanding its market coverage.

in conclusion

Bubble Mart’s outstanding performance in 2023 proves its huge potential in the trendy toy market. Whether it is the domestic market or overseas market, Bubble Mart has shown strong growth momentum. With the further expansion of its offline channels, Bubble Mart's future development prospects will undoubtedly become brighter. This company has more potential than you think and deserves our continued attention.