10 things you must know about DIMOO
DIMOO is one of POPMART's four popular IPs. It has become the main force in sales growth in recent years, leading us into a colorful fantasy world. The following are some unknown facts about DIMOO:
1. Origin of creation
DIMOO was created by artist Deng Feiyan (Ayan) in 2017. Bubble Mart bought it out in 2019 and launched the DIMOO series of blind boxes.
2. Reflect on yourself
The designer believes that DIMOO is loved because everyone can see their own reflection in him. He looks arrogant but is honest on the inside. He is cheerful when there are many people but withdrawn when there are few.
3. Dream trip
DIMOO loves taking risks in the dream world and making many friends. The fox character CANDY is the first friend he meets in this world.
4. Amazing sales
DIMOO's Christmas series achieved a sales record of 490,000 units during Double Eleven in 2020.
5. Circus inspiration
DIMOO's circus series is inspired by the movie "The Greatest Showman".
6. Lost Animal Series
DIMOO's lost animal series is inspired by the designer's love for animals, allowing DIMOO's cloud babies to transform into various cute animals.
7. Constellation Easter Egg
DIMOO's constellation series can unlock constellation Easter eggs under sunlight and mobile phone light, and the constellation pattern can be displayed on the ID card through light.
8. Annual sales
In 2020, DIMOO's total sales reached 315 million yuan, of which the independent sales of the "DIMOO Space Travel Series" reached 120 million yuan.
9. Design major
Designer Ayan majored in fashion design, but she was passionate about games and engaged in graphic design and character setting after graduation.
10. Production Decisions
Ayan is the designer of DIMOO, but the specific production quantity and probability of hidden models are determined by Bubble Mart, so she herself cannot obtain hidden models.
DIMOO is not only a cute little boy, but also a character full of stories and emotions. Through these trivia, we have a deeper understanding of DIMOO’s creative background, personality characteristics and his influence in the trendy toy world. These characteristics give DIMOO a place in the hearts of fans and make him an important representative of contemporary hipster culture.
I hope this knowledge will give you a deeper understanding of DIMOO, and I look forward to him bringing more surprises and touches in the future! Together with DIMOO, let's continue to explore that colorful fantasy world!
